Together, Beyond the Road.

Club 500 is an exclusive automotive lifestyle club built around extraordinary cars, intelligent experiences and exceptional people.

How It Works

Cars Are the Gateway. People Are Why You Stay.

A great car can change the way a journey feels.

Club 500 turns that shared passion into the roads you take, the people you meet, and the stories you bring back.

Five Drives.
Zero Ordinary.

Each experience is designed to bring something different to the road, adventure, performance, discovery, and a few stories for later.

Classic Drive

Classic Drive

A narrated journey through Dubai’s Heritage, Horizon and Ambition, with two signature photographs to prove you were there.

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Our Top
Cars

Behind every car in our collection is a reason it belongs, a sound, a feel, a moment behind the wheel that makes it impossible to forget.

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Ferrari SF90 from the Club 500 collection

Ferrari SF90

The SF90 is two cars in one, a quiet, refined cruiser and a savage, all-wheel-drive hypercar. The switch between them happens in a heartbeat.

Come For The Cars.
Stay For What Happens Around Them.

Club 500 brings together people with a shared appreciation for cars, travel, experiences and good company.

In the age of AI
we give you humans

No chatbot, no ticket number, no “your request is important to us”. A real person with a name who knows you, your preferences, and what you'll want next.

A car winding through a lush, lit driveway at night in Club 500

Your Human Attaché,
Making Things Happen

Whatever you need, you'll always know who to turn to.

From question to answer, idea to plan, and request to done, without making things more complicated than they need to be.

Always Within Reach

Wherever the Club 500 experience takes you, your Attaché is never far away, ready to help with requests, recommendations, and whatever comes next.

Member Introductions

Introductions, The Other Way Round.

We'll tell you what you have in common. We won't tell you who they are. Not until you have both said yes.

Member A
Introduction pendingName hidden until both accept
Favourite carPorsche 911
Looking forAn investor to help grow her startup
Priorities
  • Strategic guidance
  • Long-term partnerships
Member B
Introduction pendingName hidden until both accept
Favourite carPorsche 911
Looking forEarly-stage startups to invest in
Priorities
  • Hands-on involvement
  • Long-term partnerships

Go on, accept both and see what happens.

  1. 01

    We spot the overlap

    Same era of car, same corner of the map, the same suspicious enthusiasm for a 6am start. Your Attaché notices these things. Occasionally they act on them.

  2. 02

    You meet the person, not the profile

    A few honest lines about what they drive, where they go, and what they're into. No name, no photograph, no company, no job title. Nothing to look up before you decide.

  3. 03

    Two yeses, or nothing happened

    Say yes and we hold it. If they say yes too, names appear on both sides in the same moment. If they don't, they never learn they were asked, and neither does anyone else.

A quieter way to meet people. It also happens to be the only way we do it.

The Club 500 Model

Built on access, not ownership.

  1. 01

    Curated Portfolio

    A rotating collection of exceptional vehicles.

  2. 02

    Structured Access

    Priority-based availability by membership.

  3. 03

    Personal Attaché

    From simple requests to bigger plans, your Attaché is always ready to step in and help make it happen.

  4. 04

    Demand-Based Expansion

    More vehicles, partners, and experiences as demand grows.

Club 500 membership opens the door to the collection, curated driving experiences, private events and a community designed around enjoying them together.

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The Road Doesn't End Here.

Step inside a community built around remarkable cars, memorable experiences, and the people who make them worth sharing.